PLATINUM-certified independent singer, songwriter, producer, and pop visionary Lauv joins forces with rising global pop superstar Conan Gray on new single ‘Fake’.
The single, which mark’s Conan’s first ever collaboration, also cover’s Apple Music’s New Music Daily playlist. The music video, directed by Jason Lester (Madison Beer, Galantis, Quinn XCII), sees Lauv and Conan struggling to remain authentically themselves while being shuttled through increasingly more outrageous pop star settings. The US broadcast premiere of the video is on MTV Live, mtvU and at the Times Square Viacom billboard.
Lauv said, “we wrote Fake the first time I met Conan and it’s one of my fav songs ever. I hope you love it.”
Conan added, “Lauv and I wrote Fake while we were just hanging and ranting about those two-faced people everybody knows. Those people who say one thing and do the other, people who constantly talk trash about their own friends. We wanted to make something fun you can scream in the car to, a song to flip a bird at those types of people.”
This past Saturday, Lauv, in conjunction with his Blue Boy Foundation, hosted Breaking Modern Loneliness: Conversations on Mental Health. The series of virtual discussions were set up to strengthen mental health awareness for World Mental Health Day on October 10. The discussions were comprised of panelists from around the world. Each panel was moderated by a representative from active organizations supporting mental health and community needs including, The Minds Foundation, Jack.org, and Ad Council.
This past summer, Lauv surprise released the WITHOUT YOU EP, which featured four tracks that were all written and produced during quarantine with Amy Allen (Halsey, Selena Gomez), DallasK (Fifth Harmony) and Johnny Simpson (Christina Aguilera, Ava Max), among others. In conjunction, Lauv also released the quarantine made video for tracks ‘Dishes’, as well as ‘Lose Somebody’. The EP has surpassed over 50 million streams since its release.
Lauv’s debut album how i’m feeling released in March as a Top 20 album in 10 territories, including #9 in UK, #6 in New Zealand and #5 in AU, with over 2 billion streams on the album to date.